5_References

Abraham-Holdings 「アブラハム・グループ・ホールディングス株式会社」(2008): Corporate web site, online, last accessed 12.05.2008, <www.abraham-holdings.com>, <http://abraham-marketing.com>.
———— .(2007): Company profile, can be accessed upon request under 〒 100-0004, Tokyo, Chiyouda-Ku, Outemachi 1-5-1, Outemachi First Square East Tower-4F.
Allen, James; Rigby, Darrell (2005): 'The Consumer of 2020', in: Business and Management, Bingley: Emerald Group Publishing.
Anterior Insight (2008): Luxury Future's Report, online, accessed 26.10.2007, .
Arndt, Johan (1968): 'Selective processes in word of mouth', in: Journal of Advertising Research, 8, pp. 19-22.
Art Gaia 「株式会社アートガイア」(2007a): Company web site, online, last accessed 02.03.2007, <www.artgaia.jp>.
———— .(2007b): Company profile, can be accessed upon request under 〒141-0021, Tokyo, Shinagawa-Ku, Kamiousaki 3-1-4, RE-KNOW Meguro, .
Babin, Barry J.; Babnin, Laurie (2001): 'Seeking something different? A model of schema typicality, consumer affect, purchase intentions and perceived shopping value', in: Journal of Business Research, 54(2), pp. 89-96.
Babin, Barry J.; Lee, Yong-Ki; Kim, Eun-Ju; Griffin, Mitch (2005): 'Modeling consumer satisfaction and word-of-mouth: restaurant patronage in Korea', in: Journal of Services Marketing, 19(3), pp. 213-222.
Bedbury, Scott (2002): Brand world: 8 principles for achieving brand leadership in the 21st century, New York: Viking.
Brooks, David (2000): Bobos In Paradise: The New Upper Class and How They Got There, Touchstone, New York 2000.
Brown, Jacquelin Johnson; Reingen, Peter H. (1987): 'Social ties and word of mouth referral behavior', in: Journal of Consumer Research, 14(1), pp. 350-362.
Buchanan Patrick (2001): The death of the West: How dying populations and immigrant invasions imperil our country and civilization (1st ed.), New York: Thomas Dunne Books.
Callahan, Sean;Ries, AL (2002): Proclaiming the fall of advertising, B2B, online, 14th October 2002, accessed 04.05.2008,
Chadha, Radha; Husband, Paul (2006): The Cult of the Luxury Brand. Inside Asia's Love Affair with Luxury, Boston: Nicholas Brealey International.
Chapelle, Tony; Trincal, Emma (2005): The Mass Affluent. In: OnWallStreet, 05/2005, New York: Source Media, pp. 40-50.
Chiba, Hitoshi (2006): The New Consumerism. In: The Japan Journal, (9), pp. 6-9.
Clegg, Alicia (2005): The Myth of Authenticity, 15th August 2005, online, accessed 19.04.2008, <http://www.brandchannel.com/features_effect.asp?pf_id=276>.
Danke, Shun (2005): The Year 2007 Problem. In: Japan-Close-Up, (4), pp. 8-21.
Danziger, Pamela N. (2005): Let Them Eat Cake: Marketing Luxury to the Masses - As Well as the Classes, New York: Kaplan Business.
Davis, William (2006): The Wad Squad. In: Director, (9), pp. 57-60.
Diamond 「週刊ダイヤモンド」(2006): The new rich. Birth of a new class 「新富裕層・新たな階層の誕生」, 18.10.2006, 94/39, special issue, Tokyo: daiyamondosha「ダイヤモンド社」, pp. 28-61, 116-131.
Dunn, Michael; Davis, Scott (2004): 'Creating the brand-driven business: it’s the CEO who must lead the way', in: Handbook of Business Strategy, Vol. 5(1), pp. 243-248.
E-Marketing 「株式会社イー・マーケティング」(2007): Corporate web site, online, accessed 02.03.2007, .
Forbes (2005): 7 Trends in Luxury, online, accessed 20.04.2008, .
Frank, Robert (2000): Luxury Fever, Princeton: Princeton University Press.
Goddkind (2006): 'Buzzworthy PR', in: Kirby, J. and Marsden, P. (eds.): Connected Marketing, Oxford: Butterworth-Heinemann, pp. 71-86.
Graham, Patricia; Matthews, Marcus (2004): The changing face of luxury, Knowledge Networks, online, accessed 12.01.2008, <www.knowledgenetworks.com/know/2004/spring/1-1_graham.html>.
Granovetter, Mark S. (1973): 'The strength of weak ties', in: American Journal of Sociology, 78(6): pp. 1360-1380.
Hakuhodo (2004): Hope Report. Baby Boomer Research 1: Preliminary Report on Survey of Baby Boomer Perceptions of Retirement 「HOPEレポートXV 団塊リサーチ(1)「団塊夫婦の定年意識」に関する調査速報」, 21.09.2004, online, accessed 22.01.2007, <www.hakuhodo.co.jp/news/pdf/20040908.pdf>.
———— . (2006a): HOPE survey 2006. Japanese Baby Boomers take stock of 60 years of life「HOPEレポートXXI・HOPEサーベイ2006 「団塊世代 人生60年の棚卸し」, 24.11.2006, online, accessed 18.01.2007, <www.hakuhodo.co.jp/news/pdf/20061124.pdf>.
———— . (2006b): The Debut of the Seikatsusha 2.0 「生活定点調査2006速報：生活者2.0」, 24.07. 2006, online, accessed 24.02.2007, <www.hakuhodo.co.jp/pdf/2006/20060724.pdf>.
Hakuhodo Study Group on the Rich 「博報堂お金持ち勉強会」(2007): “The Black Rich”—What is that? 「黒リッチってなんですか？」, Tokyo: Shueisha 「集英社」.
Hartman, Cathy L.; Kiecker, Pamela L. (1991): 'Marketplace influencers at the point of purchase: the role of purchase pals in consumer decision making', in: Gilly, Mary and Dwyer, Robert (eds.): AMA Educators' Proceedings, vol. 2, American Marketing Association, pp. 461-469.
Hashimoto, Kenji 「橋本健二」(2006): Class society: The question of inequality in contemporary Japan「階級社会・現代日本の格差を問う」, Tokyo: Koudansha 「講談社」.
Hayashi, Shingo 「林信号」(2005): The silent new class society. Inequality in an „anglicized” Japan 「しのびよるネオ階級社会・’’イギリス化’’する日本の格差」, Tokyo: Heibonsha「平凡社」.
Higushi, Yoshio et al. 「樋口美雄」(2004): The retirement age of the dankai-generation and the Japanese economy 「団塊世代の定年と日本経済」, Tokyo: Nihonhyouronsha 「日本評論社」.
Hirano, Koji; Miles, Socha (2006): 'Japan's New Consumer: Less Mania for Brands as Individuality Rules', in: Women's Wear Daily, 11.12.2006, 192(122), pp. 1-13.
Howard, Debbie (2006): Japan's Changing Consumer, lecture held in Ootemachi, Tokyo, 15.11.2006.
Hugstad, Paul; Taylor James W.; Bruce, Grady D. (1987): 'The effect of social class and perceived risk on consumer information search', in: Journal of Service Marketing, 1(1): pp. 47-52.
Hui, Carol (2006): 'The Winners and the Losers', in: Japan-Close-Up, (8), p. 42.
Ishiwata, Yuko (2006): Trends among Japanese Customers and Promising Targets, Center For Consumer Research, Dentsu Inc., online, accessed 27.01.2007, .
Japan Close-Up (2006): 'A Shop that thinks about Customers', in: Japan-Close-Up, (8), p .11.
Katz, Elihu; Lazarsfeld, Paul F. (1955): Personal influence: The part played by people in the flow of mass communication, Glencoe: Free Press.
Kitashiro, Kakutarou et al. 「北城恪太郎」(2006): The 60th year of the dankai-generation - how will they live? 「団塊世代60年ーどう生きてきたかー」, seisanseishuppan 「生産性出版」, Tokyo 2006.
Klosterman, Chuck (18.06.2006): The DJ Auteur, New York Times Magazine.
Kotler, Philip; Lee, Nacy (2004): Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause, Hoboken,NJ: John Wiley & Sons.
Kotler, Philip; Pfoertsch, Waldenmar (2006): B2B, Brand Management, Berlin, New York: Springer.
KT Marketing 「KTマケティング株式会社」 (2008): Corporate web site, online, accessed 08.05.2008, <www.ktmktg.co.jp>.
Kumar, V.; Petersen, Andrew; Leone, Robert P. (2008): How Valuable Is Word of Mouth?, Harvard Business Review R0710J, online, accessed 19.04.2008, .
Laczniak, Russell N.; DeCarlo, Thomas E.; Ramaswami, Sridhar N. (2001): 'Consumers' responses to negative word of mouth communication: an attribution theory perspective', in: Journal of Consumer Psychology, 11(1), pp. 57-73.
Lazarsfeld, P. (1944): The People's Choice: How the voter makes up his mind in a presidential campaign, New York: Duell Sloan and Pearce.
McCreery, John L. (2000): Japanese Consumer Behavior, Richmond: Curzon Press.
METI, [Ministry of Economy, Trade and Industry] 「経済産業省」(2005): Strategies for the creation new industries 「新産業創造戦略」.
Merrill Lynch; Capgemini (2006): World Wealth Report: Regional Facts, online, accessed 12.02.2007, <www.ml.com/media/67217.pdf>.
Miyamoto, Hiroyuki; Mutoh, Masahiro; Ogitomo, Yoko (2006): Marketing for Newly Wealthy Clients: Targeting the Mass Affluent, NRI Papers no. 99, 01.01.2006, online, accessed 27.02.2007, <http://www.nri.co.jp/english/opinion/papers/2006/pdf/np200699.pdf>.
Miyamoto, Hiroyuki; Obinata, Takenobu 「宮本弘之・尾日向竹信」(2005): Study of the new-generation rich. Strategies for conquering the new rich 「新世代富裕層の研究ーネオ・リッチ攻略への戦略」, Nomura Research Institute 「野村総合研究所」, Tokyo: Toyokeizaishinhousha 「東洋経済新報社」.
Miyamoto, Matao; Abe, Takeshi 「宮本又郎・阿部武司」(1995): 'The wealthy elite and the social structure in Meiji Japan' 「明治の資産家と会社制度」, in: Iwanami Japanese Management History 「岩波に本経営史」, vol. 2, Tokyo: Iwanamishoten 「岩波書店」.
Murray, Keith B. (1991): 'A test of services marketing theory: consumer acquisition activities', in: Journal of Marketing, 55(1), pp. 10-25.
Myers, James H.; Robertson, Thomas S. (1972): 'Dimensions of opinion leadership', in: Journal of Marketing Research, 9(1), pp. 41-46.
Naikakuhu [Cabinet Office of the Japanese Government] 「内閣府」(2005): Public Opinion Poll on Consumption and Savings Be havior and National Burden.「消費・貯蓄行動と国民負担に関する意識調査」.
Nakaoka, Shunsuke (2006): 'The Making of Modern Riches: The Social Origins of the Economic Elite in the Early 20th Century', in: Social Science Japan Journal, 9(2), pp. 221-241.
Nihonsôgôkenkyûsho 「日本総合研究所」(2006): The retirement of the „dankai-generation” opens up business opportunities in a changed economy 「「団塊」退職jで変わる経済伸びるビジネス」, Tokyo: Nihonsôgôkenkyûsho 「日本総合研究所」.
Nikkei Konwakai 「日経懇話会」(2005): The year 2005, private consumption has reached a turning point 「2005年、転換期を迎えた個人消費」, nikkei konwakai 「日経懇話会」, Nihon Keizai Shinbun, Inc., online, accessed 09.02.2007, .
Nitta, Hiroyuki (2006): Capitalizing on the Retirement of the First Baby Boomers. In: Japan Economic Report, 04-05/2006, JETRO, online, accessed 10.01.2007, .
Nomura Research Institute (2006): It Road Map” of Web 2.0 Technology Up Until 2011, 10th November 2006, online, accessed 20.04.2008, .
Nunes, Paul; Johnson, Brian A.; Breen, M. Timothy S. (2004): Selling to the Moneyed Masses, Harvard Business Review article, product no. R0407G, online, accessed 20.02.2007, .
Ota, Hiroko (2006): 'The End of the Lost Decade', In: Asia-Pacific Perspectives: Japan+, 02/2004, 3/10, pp. 6-21.
Paul M. Herr, Frank R. Kardes and John Kim (1991): 'Effects of Word-of-Mouth and Product-Attribute Information on Persuasion: An Accessibility-Diagnosticity Perspective', in: The Journal of Consumer Research, Vol. 17(4), pp. 454-462.
Reischenauer, Edwin O. (1983): 'Not Westernization but Modernization', in: Wray, Harry and Conroy, Hilary (eds.): Japan Examined: Perspectives on Modern Japanese History, Honolulu: University of Hawaii Press, pp. 369-375.
Reynolds, Fred D.; Darden, William R. (1971): 'Mutually adaptive effects of interpersonal communication', Journal of Marketing Research, 8(4), pp. 454-462.
Richins, Marsha L.; Root-Shaffer, Teri (1988): 'The role of involvement and opinion leadership in consumer word of mouth: an implicit model made explicit', in: Advances in Consumer Research, 15(1): pp. 32-36.
Rogers, Everett (1995): The diffusion of innovation, (4th Edition), New York: Free Press.
Scott, Allen J. (2000): The Cultural Economy of Cities: Essays on the geography of image-producing industries, London, Thousand Oaks, Calif.: Sage Publications.
———— . (2008): Social economy of the metropolis: Cognitive-cultural capitalism and the global resurgence of cities, Oxford, New York: Oxford University Press.
Shiozaki, Junichi; Nitto, Hiroyuki; Kawadu, Nori 「塩崎潤一・日戸浩之・川津のり」(2005): The Third Consumption Style 「第三の消費スタイル。日本人独自の「利便性消費」を解くマーケティング戦略」, Nomura Research Institute 「野村総合研究所」, Tokyo: Toyokeizaishinhousha 「東洋経済新報社」.
Sigma (2005): The SIGMA Milieus®, Global Early Warning System for Product Positioning and Trends, online, accessed 19.03.2007, <www.sigma-online.com/en/Articles_and_Reports/SIGMA_Global_Milieu_Research_eng..pdf>.
Silverstein, Michael J.; Fiske, Neil (2005): Trading Up. Why Consumers Want New Luxury Goods, and how Companies Create Them, The Boston Consulting Group, New York: Portfolio.
Simmel, George (1904): 'Fashion', in: American Journal of Sociology, Vol. 62(6), pp. 541-58.
Stanley, T. J. (1993): Networking with the affluent and their advisors, Homewood Ill.: Business One Irwin.
Sugimoto, Yoshio (2003): An Introduction to Japanese Society, (2nd Edition), Cambridge, New York: Cambridge University Press.
Tachibanaki, Toshiaki (2005): Confronting Income Inequality in Japan: A Comparative Analysis of Causes, Consequences, and Reform, Cambridge, Mass.: MIT Press.
Tachibanaki, Toshiaki; Mori, Takeshi 「橘木俊詔・森剛志」(2005): Who are the rich? Study on the rich in Japan 「日本のお金持ち研究・Who are the rich?」, Tokyo: Nihonkeizaishinbunsha 「日本経済新聞社」.
Treece, J. B. (06.12.2006) Automotive News, 80(6207/00051551).
Tsuchiya, Kouji 「土屋浩二」(2007): Marketing to Affluent Customers 「富裕層マーケティング超入門」, Tokyo: Natsumesha 「ナツメ社」.
Tsuneaki, Saito; Toshihiro, Abe; Ryotaro, Sakata; Tahara, Shinji (2005): 'High Margin, High Turnover: How to sell mature products', in: Japan-Close-Up, (5), pp. 14-20.
Tsuruoka, Kengo 「鶴岡謙吾」(2007): Profiling of the new rich—targeting the cube rich 「新富裕層プロファイリング・キューブリッチを狙え！」, Tokyo: Daiyamondosha 「ダイヤモンド社」.
Udell, Jon G. (1966): 'Prepurchase behavior of buyers of small electricity appliances', in: Journal of Marketing, 30(4), pp. 50-52.
Usui, Hirofumi 「臼井宥文」(2006): The Rich in Japan. How to get through to the new upper class 「日本の富裕層ーお金持ちをお得意さまにする方法」, Tokyo: Takarajimasha 「宝島社」.