Student Brand Perception Survey 2009

At present we are conducting an in-depth student survey for research purposes at Japanese elite institutions, meaning prestigious institutions such as Tokyo University, Keio, Waseda, Aoyama Gakuin, Hitotsubashi, Sophia University and Meiji Daigaku. The survey takes an in-depth look into brand perceptions, consumer behavior and the lifestyles of the future elites of Japan. As an incentive, the survey includes a lottery in which participating students can win a shopping experience.

This shopping experience will be conducted in Tokyo´s most popular shopping districts. Winning students can use the budget to purchase from any brand they chose. We will accompany and inquire them in further detail concerning their shopping behavior. The winner's IDs will be published on this blog on January the 7th, 8 o'clock in the evening.

As the collected data is enormous, it will take approximately 2 months to publish the first preliminary reports.

抽選に当選した方をこのインターネットサイトで1月7日、8時に発表します。参加して頂いた方に本当に感謝しております。